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Student Enrollment Coordinator - IDEA Parmer Park (Immediate Opening)

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School Year: 2023-2024
Location: IDEA Parmer Park
Region: Greater Austin, TX
Category: Operations
Job Type: Full-Time



Role Mission: The Student Enrollment Coordinator is responsible for owning the enrollment process to meet 100% campus enrollment and student persistence goals. This process includes, but is not limited to, fostering local interest, managing campus enrollment milestones, collaborating across campuses, and monitoring student and family persistence. They will raise awareness of IDEA Public Schools, promote their campus and available grades, secure applicants, and nurture protentional families through the persistence pipelineThe Student Enrollment Coordinator will also participate in all campus, regional and national operating mechanisms.


What We Offer 



  • Compensation for this role is set at an hourly rate ranging between $21.56 for 0 years of experienceand $26.95. 

Other Benefits: 

We offer a comprehensive benefits plan, covering the majority of the employee premium for the base medical plan and subsidizing the majority of costs for a spouse/domestic partner and children. Some of the special benefits we offer at IDEA include: 


  • Paid Family Leave: Eligible staff may receive up to 8 weeks of paid leave for the birth or adoption of a child, based on their tenure with the organization and caregiver designation. 
  • Tuition Reimbursement: Staff members may apply for up to 50% of tuition paid toward a qualifying degree program, up to $5,250 maximum per year subject to manager discretion and budget availability. 
  • Employer-Paid Mental/Behavioral Health: 5 face-to-face counseling sessions within a year, unlimited 24/7 telephonic counseling, and other work-life services available at no cost.  


Other benefits include dental and vision plans, disability, life insurance, parenting benefits, generous vacation time, referral bonuses and professional development. IDEA may offer a relocation allowance to defray the cost of moving for this role, if applicable. 



  • Education:  High School Diploma
  • Intimate knowledge of their campus community 
  • Ability to connect with parents and families around issues of education for their children.
  • Ability to work a rotating non-traditional schedule that includes evenings, weekends, and select holidays.
  • Valid Texas Driver’s License and Clean Driving Record
  • Required work schedule: 9:00am-6:00pm Tuesday to Saturday with occasional Sundays
  • Experience in Sales

What You will DoAccountabilities:


Ensure campus enrollment targets are met by the 11th Day of School

  • Execute student recruitment strategies that target families with school-aged children for the assigned campus.
  • Attend and create community events, informational fairs to inform families and promote brand awareness of IDEA Public Schools.
  • Execute off-site presentations to daycares, housing authorities, community centers, youth groups, parent networking events, and other community organizations.
  • Participate in neighborhood block walks and door-to-door presentations in communities near IDEA campuses.
  • Participate in tabling events at conventions, festivals, parent networking events, retail establishments and initiate stop and talks.
  • Organize and conduct cold calling campaigns (phone banking, text messaging and emailing).
  • Collaborate across campuses within the region on recruitment events.
  • Assist parents in completing a paper or online application.
  • Host weekly campus tours.
  • Monitor quality of applications submitted and conduct internal audits to resolve issues in a timely manner.
  • Maintain and cultivate a solid wait list after lottery by providing communication and sustained recruitment efforts through application nurturing.
  • Initiate and maintain rolling enrollment efforts after the 11th day of school until state snapshot and beyond.
  • All other duties as assigned by the Student Recruitment and Enrollment Managers.

70% of applicants attend a campus tour event as per STREAM event module measured by the 10th day of school.

  • Establish recurring weekly campus tours dates by the first Monday of every month.
  • Send a "WELCOME” STREAM communication message to all new applicants every Friday.
  • Ensure all new applicants will receive a touchpoint (call, text, email, mail, etc.) asking them to follow the campus Facebook page.
  • Creating monthly recruitment plans towards targeted grade levels with open seats.
  • Monitor progress towards goals and make meaningful and timely adjustments to meet set benchmarks.
  • Developing a variety of marketing campaigns to prospective families.
  • Learn the intricacies of the IDEA Public Schools model to ensure all families know about IDEA’s program.
  • Monitor parent engagement throughout the recruiting year.


95% of students registered and re-registered by deadline (launching campus will not have re-registrations)

  • Manage the re-registration process by distributing communications and following up with families until 100% of families have responded.
  • Post-Lottery follow up with recruited and blindly selected families to offer their spot and secure their acceptance until achieving 100% acceptance.
  • Manage registration process by distributing communications, following up with families, and supporting the collection and input of registration documents until 100% registration is complete.
  • Develop a recapture campaign to approach families that had withdrawn throughout the school year to meet goal of 90% New Student Persistence
  • Assist current IDEA families that are relocating in their enrollment process to another IDEA campus.
  • Produce a year long application nurturing plan for potential families (weekly campus tours, welcome communication and building long lasting relationships).
  • Collaborate with other campus staff on recruitment and engagement events to greet and nurture relationships with potential families.
  • Team up with campus staff to conduct home visits to support families through the registration and re-registration process.
  • Work with data integrity around student documentation requests through registration and re-registration verification audits.
  • Ensure registration and re-registration compliance expectations are followed with fidelity to preserve and secure personal student information.

82% of new students attend a new family onboarding event as per STREAM Event Module measured by the end of the 10th day of school.

  • Oversee Welcome to IDEA orientation planning which includes logistics, production, content coordination, and attendance management to achieve 100% attendance.
  • Ensure all new families receive high-quality effective on-boarding from the time they apply with ongoing communications and invitation to campus tours.
  • Monitor and track parent engagement throughout the recruiting year.
  • Collaborate with other campus staff on recruitment and engagement events to greet and nurture relationships with new families.
  • Lead the planning execution of specific new student and parent interactions to help families get acclimated and integrated into the campus culture and expectations in a way that is inviting and engaging.
  • Partner with the Assistant Principal of Operations (APO) to ensure all new student on-boarding is completed and operational support is given at all new student and new parent events.

Campus meets an average A rating for enrollment audits per semester as conducted by the enrollment team.

  • Ensure rolling enrollment compliance throughout current school year.
  • Fill every open seat by following the waitlist order.
  • Work with data integrity regarding student documentation requests and submission accuracy through the registration and re-registration process.
  • Ensure registration and re-registration compliance expectations are followed with fidelity to preserve and secure personal student information.
  • Review the campus's applications nurturing process to ensure that potential families are provided with exceptional customer service.


What You Bring -- Competencies:

  • Student Recruitment and strategic outreach.
  • Goal Driven and Data Orientated.
  • Experience in family facing sales and customer service.
  • Availability to work a set non-traditional schedule that includes evenings, weekends, and selected holidays.
  • Significant Walking/Time on feet
  • Ability and interest in working outdoor events.
  • Set-up & tear-down of IDEA information tabling booths independently
  • Ability to make compelling cold calls.
  • On and off campus event planning and hosting
  • Maintain student persistence.
  • Relationship-Building with internal and external key stakeholders
  • Leverage a variety of communication platforms to interact and engage with families (face to face, over the phone, through social media, etc.)

Knowledge and Skills:

  • People skills
  • Event planning
  • Public speaking
  • Self-management
  • Data entry
  • Computer skills
  • Knowledge of IDEA Public Schools
  • Effective communication skills
  • Bilingual (English-Spanish) Preferred/Required

We look for Team and Family who embody the followingvaluesand characteristics:   

  • Believes and is committed to our missionand being an agent of change: that all studentsare capable of gettingto and through college   
  • Has demonstrated effectiveoutcomes and results, and wants to be held accountable for them 
  • Has a propensity for action, willing to make mistakes by doing in order to learn and improvequickly 
  • Works with urgency and purpose to drive student outcomes 
  • Thrives in an entrepreneurial, high-growth environment; is comfortable with ambiguity and change 
  • Seeks and responds well to feedback, which is shared often and freely across all levels of the organization 
  • Works through silos and forges strong cross-departmental relationshipsin order toachieve outcomes 
  • We believe in education asa professionand hold ourselves to high level of conduct, professionalism and behaviors as models for our colleagues and students 


About IDEA Public Schools   


At IDEA Public Schools, we believeeach and everychild can go to college.Since 2000, IDEA Public Schools has grown from a small school with 150 students to a multi-state network of tuition-free, Pre-K-12 public charter schools.     


IDEA Public Schools boasts national rankings on The Washington Post and U.S. News & World Report’s top highschoolslists. IDEA serves over 80,000 college-bound students in 143 schools across Texas, Louisiana, Florida, Ohio, and is on-track to maintain its legacy of sending 100% of its graduates to college.      


When you choose to work at IDEA, you are part of our IDEA Team and Family. You will work alongside team members who set and reach ambitious goals every day, are excited to continue to grow with IDEA, and work relentlessly to make college for all a reality. 


At IDEA the Staff Culture and Belonging Team uses our Core Values to promote human connection and a culture of integrity, respect, and belonging for all Team and Family members.  Learn more about our Commitment to Core Values here:  


To Apply 


Please submit your application online through Jobvite. It’s in your best interest to apply as soon as possible. 




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